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Bumble is an app that has been doing quite well over the past year. That’s because it’s an app that immediately differentiated itself from the competition. Bumble made known very early on that it’s an app where women are put first. Women get to call all the shots and decide which romantic prospects they want to get to know further. Women have to contact a man first in order for a conversation to begin. This helps cut down on harassment, unsolicited photographs, and more. It helps keep online dating safer for just about everyone.

Bumble found a niche in the online dating sphere. They were able to find a way that set them apart from the other apps and they seem to be ruffling some feathers. Match Group which owns dozens of dating apps offered a $450 million dollar deal to the founder and CEO of Bumble, Whitney Wolfe. It appears that Match Group wants the app because it is profitable and it continues to grow every day.

That deal won’t happen. Wolfe actually created Bumble because of Tinder which belongs to the Match Group. Wolfe left Tinder and sued for sexual harassment and discrimination. It’s no wonder that she wanted to go onto bigger and better things. Wolfe loves looking out for women and keeping them safe. That’s why Bumble has had an immense amount of success. According to Mashable Bumble is adding 50,000 users a day and that’s because they have a strong female like Wolfe on their side. She looks after her app every day to make sure that it’s the best it can be.

Wolfe is someone who stands up for women. She created an app because she understands just how difficult it is for women to make the first move in the real world. She wanted to empower them and show them that it’s possible to find love and be bold. Wolfe is all about gender equality. She’s a firm believer that women should have just as many chances and opportunities as men. Her staff for Bumble is made up of primary women because an app created for women should be designed by women.

Learn More: www.crunchbase.com/person/whitney-wolfe

If you’re familiar with Lime Crime makeup, then you’ve seen the wild and crazy color palettes that come together. Now the e-commerce cosmetics brand is diving into a pool of rainbow bright hair dye, so women and men can amp up their manes.

 

Unicorn Hair is the latest creation by the brand’s CEO and founder Doe Deere. She is hands-on when it comes to every product the company puts out there. Doe Deere has been working for a few years now on perfecting her special new line of semi-permanent dyes. She enjoys candy-colored tresses, and purple is one of her current favorites. You can copy Doe Deere’s do in Pony, the purple-icious shade and one of 13 colors to choose from.

 

The beauty in Unicorn Hair is in its superb gentleness and nourishing features. The Lime Crime makeup brand is already proud of its cruelty free and vegan status, so the new line of hair color products follow suit. You won’t find any harsh chemicals like ammonia, bleach or peroxide in Unicorn Hair, just natural vegetable glycerin.

 

Each bottle costs $16 and is filled to the brim in nearly 7 fluid ounce jars. That’s an ample amount of dye and can transform your locks to mega-watt shine and rainbow beauty.

 

The hair color is available in full coverage or tint, creating rich, deep pigment or pretty pastel luxe. Best of all, Unicorn Hair fades gently and gracefully without any harsh lines visible.

 

Although the hair dye can be used on dark strands as sexy highlights, to get the best bang out of the color is to apply these dyes on medium blond or lighter shades, according to suggestions at the company’s store website found here.

 

Some of the other luscious and naughty hair colors include Chocolate Cherry, Peach Neon, Jello (Green), Dirty Mermaid (Teal)and Bunny (Baby Pink).

 

Lime Crime is huge on social media, and they’re prominent on Instagram with more than 2.8 million followers. Fans love sending colorful selfies with their faces and now hair, adorned with the brand’s gorgeous, edgy makeup and hair dye.